Reebok Human Rights Now | 2021
To launch the collection, we gave artists a platform to speak their truth. Black Thought of The Roots headlined the event with performances by spoken word artists. Maxwell Pearce painted a mural that served as the backdrop for the poets. The theme of the campaign was seeing the human behind the rights through the lens of joy as an act of rebellion.
Credits:
Design Director: Dan Kane
Art Director: Cedric A. Thurman
Winner: PR Daily - Best Influencer Campaign
Shortlist: Webby Awards, Sabre Awards
Case Study
Ice Cream Truck Wrap
Interactive Park Cubes
Stage
DJ Booth
Social Animation
Flyer
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© Brandi Dewberry
birdewberry@gmail.com
678-463-2501