Olay Ways of Working Toolkit | 2023
Olay's creative team at VaynerMedia are churning out an abundance of posts throughout Meta and Tiktok on a daily and with so many creatives working on a brand style inconsistencies tend to come up. I used my experience as a senior designer to collab with another designer in creating an all-encompassing toolkit that all creatives can reference whenever creating social posts for Olay. I was personally in charge of creating the look and feel for posts on the Meta platforms.
Credits:
Creative Director: Melody Henderson
Co-Designer: Samantha Kaye
Supporting Elements
Paid Treatments
Organic Treatments
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© Brandi Dewberry
birdewberry@gmail.com
678-463-2501